Websites + AI lead capture

Websites that get you found. AI that catches the leads.

I'm Daniel. I build websites for local service businesses, with an AI assistant that answers visitors day and night, takes the job details and emails you the lead, so a person can follow up.

  • Live AI chat
  • Built for phones
  • Leads by email

The showroom

Websites you can actually use

These aren't screenshots. Each window is the real, live demo site. Scroll it, tap the buttons and ask the AI assistant something.

hvac-demo.basesystemsstudio.com Open ↗
Heating & air · US

Frostvale Heating & Air

A heating and cooling company. The assistant spots no-heat emergencies, gives the emergency line and still takes the details.

Fictional business with sample prices and reviews. The chat is real: anything you send reaches me as a test lead, so please don't share personal details.

Things to try

  • "My furnace stopped. Can someone come tonight?"
  • "How much is a tune-up?"
  • "Do you give senior discounts?"

Three demos

Each one its own look

Same assistant underneath, set up with each business's own services, prices, hours and tone.

Frostvale Heating & Air demo on a phone
Heating & air · US

Frostvale Heating & Air

Emergency handling, service prices and out-of-hours replies.

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Kingfisher Plumbing demo on a phone
Plumbing · UK

Kingfisher Plumbing

British English, prices in £ from a listed price list, and call-back requests.

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Northstar Web Studio demo on a phone
Web studio

Northstar Web Studio

Asks about goals, budget and timeline, then sets up a consultation request.

Open ↗

What you get

One site. One assistant. Every lead.

The website

Clear and fast, built for phones first: what you do, where you work, your prices if you want them shown, and a big button to call you.

The AI assistant

It answers from your own information only: services, hours, area and the prices you set. When it doesn't know, it says so and hands over to you.

The lead email

Each lead arrives as one tidy email: name, phone, what they need and how urgent it is. Urgent jobs are marked at the top.

From chat to call-back

What happens out of hours

Real screens from the heating demo.

Chat: a visitor says their furnace stopped; the assistant gives the emergency line and asks for a name and phone number
01

The visitor asks

"Furnace stopped. Can someone come tonight?" The assistant gives the emergency number and asks for a name and phone.

Lead email header marked URGENT with the visitor's name, the problem and a Call button
02

You get the lead

One email, marked urgent, with a button to call them straight back.

The rest of the lead email: name, phone, what they need and the conversation
03

A person follows up

The whole conversation is in the email, so you know the job before you dial.

How it works

You see it before it goes live

Tell me about your business

Your services, area, hours and what customers always ask. Your current site or Facebook page is a fine start.

I build a working demo

You get a link to your own site and assistant, built on your real information, to try on your phone.

You approve, it goes live

Once you're happy it goes on your domain, and the leads start coming to your inbox.

Questions

FAQ

Anything else, just email me.

Email me
Are the demo businesses real?

No. Frostvale, Kingfisher and Northstar are made up, and so are their prices and reviews. The websites and the AI assistant are real and working.

What does the assistant do when it doesn't know?

It says it isn't sure and offers to have a person follow up. It answers only from the information you give it, so it doesn't make up prices or promises.

Does it handle emergencies?

It can spot urgent jobs, give your emergency number straight away and mark the lead as urgent in your inbox. Try "no heat tonight" on the heating demo.

Can it take payments?

No. It never asks for card details, and it tells customers not to share them in the chat.

Who is this for?

Local service businesses: trades like heating, cooling and plumbing, and small studios or consultancies that get enquiries through their website.

Want one for your business?

Email me your business name and where you work. I read every email myself: basesystemsstudio@gmail.com

Email Daniel